Sep 16, 2022
MoAR – Museum of AR
An Art Gallery That Allows Visitors to Experience Giant Digital Artwork in AR, With Architecture as a Canvas

We created “MoAR – Museum of AR,” an art gallery that allows visitors to experience giant digital artwork, using the co-working building “WHEREVER (Roppongi, Tokyo)” as a canvas.

https://whatever.co/moar/

In addition to Whatever originals (a logo-popping billboard, giant monsters moving around the building, sucking in the ghosts occupying the building, a giant peeking out from the building), visitors can experience a total of 28 AR mural artworks at once, including the ones from 24 collaborating artists active in various fields, such as Ai Niina and Mayu Yukishita.

Awards
Tech Direction Awards 2023, Bronze

Credit
Executive Creative Director
Creative Director
Technical Director
Logo Design
Art Director / Designer
App
Programmer
Web site
Frontend Engineer
Ryuji Yoshida (SISAN)
Support
Architect
Project Manager
Nozomi Yamaguchi (Freelance)
Mo(AR)^2
Programmer
Ghost Building
Planner / Art Derevtor / Designer
Programmer
Watching
Executive Creative Director
Design Director
Domingo Gamonoso
Programmer
Executive Producer
emoc
Planner / Art Derevtor / Character Designer
Programmer
CG
KASSEN (KASSEN)
Special Thanks
Kanako Ogura (WTFC)