Oct 04, 2022
Morisawa Fonts
Logo and Tagline for New Subscription Service "Morisawa Fonts"

We created the logo and tagline for Morisawa Fonts, a new subscription service by Morisawa, a leader in the Japanese font industry.


This subscription-based offering lets users connect to Morisawa fonts anytime from any device. The logo expresses this “More open and accessible Morisawa” product concept by featuring an open door as a motif and the “M” representing the initial letter of Morisawa. As a logo for a service that will continue for a long time, we aimed for a simple yet powerful design.

Creative Production
Creative Director
Associate Creative Director