Uber Eats Taiwan Groceries. Like that! 2021

Teaser movie for the service launch of Uber Eats Taiwan's grocery delivery

We announce the official television and OOH ad campaign, to bring to life Uber Eats’ global marketing platform “Groceries. Like that!”

Following the rollout of teaser videos in 2020, Whatever Taipei and Special Group announce the official television and OOH ad campaign, to bring to life Uber Eats’ global marketing platform “Groceries. Like that!” in Taiwan. Stylishly witty and light-hearted, the campaign emphasizes the vast selection of products available on Uber Eats and the prompt delivery times of the on-demand grocery shopping service through the eyes of an urban cat devotee, a new dad, and a millennial couple who binge watch Korean TV dramas.

Credit

Client

Uber Eats Taiwan

Global Agency

Special Group

Creative Partner Agency

Whatever

Film Production Company

Palace Film

OOH/Social Production Company

WebGene

Creative Director

Copywriter

Tsui Ho

Designer

Account Director

Film Producer

Associate Project Manager

Producer

Managing Director

Executive Creative Director

Tom Martin (Special Group)

Executive Creative Director

Julian Schreiber (Special Group)

Creative Director

Jade Manning (Special Group)

Creative Director

Vince Osmond (Special Group)

Team Leader

Eileen Cosgrove-Moloney (Special Group)

Bussiness Director

Caity Cowper (Special Group)

Executive Broadcast Producer

Paul Johnston (Special Group)

Integrated Producer

Steph Wilkinson (Special Group)

Director Hong-Bin Chen

Hong Bin Chen (Palace Film)

Executive Producer

Phillip Chen (Palace Film)

Executive Producer

Walt Wu (Palace Film)

Producer

Wilder Tsai (Palace Film)

Line Producer

Jean Tseng (Palace Film)

Assistant Producer

Fang-Yi Lee (Palace Film)

Assistant Producer

Ming-Fang Liu (Palace Film)

Assistant Producer

Skyler Chen (Palace Film)

Assistant Producer

Kuo-Jung Chang (Palace Film)

Director of Photography

Yu-Yu Tang (Palace Film)

Focus Puller

Tom Hsu (Palace Film)

Camera Team

Cong-Min Chen (Palace Film)

Camera Team

Che-Ming Chang (Palace Film)

Camera Team

Wei-Hao Chin (Palace Film)

Gaffer

Chung-An Tung (Palace Film)

Best Boy

Guan-Yu Chen (Palace Film)

Best Boy

Wun-Zong Lee (Palace Film)

Best Boy

Guan-Yan Lee (Palace Film)

Best Boy

Hong-Chang Lu (Palace Film)

Best Boy

Guei-Huang Chen (Palace Film)

Grip

Hsin-Ming Huang (Palace Film)

Art Director

Johnny Chen (Palace Film)

Assistant Art Director

Wade Chen (Palace Film)

Assistant Art Director

Stacy Lu (Palace Film)

Assistant Art Director

Ting Hsuan Lee (Palace Film)

Set Coordinator

All-in Studio Team (Palace Film)

Food Stylist

Rita Wang (Palace Film)

Storyboard Artist

Emin Lin (Palace Film)

Stylist

Chun-Ting Huang (Palace Film)

Assistant Stylist

Chu-Chun Yang (Palace Film)

Hair&Make-up

Nimo Tung (Palace Film)

Hair&Make-up

Yu-Fang Ding (Palace Film)

Casting

Chia-Ling Wei (Palace Film)

Talents(Binge)

MiuMiu Hu (Palace Film)

Talents(Binge)

Jack Lee (Palace Film)

Talents(Cat Slave)

Patty Chu (Palace Film)

Talents(Elegant Dad)

Stephen Jung (Palace Film)

Hand Model

Chia-Cheng Chuang (Palace Film)

Hand Model

Wan-Yun Yu (Palace Film)

Lighting Equipment

LAPCC Inc. (Palace Film)

Camera Equipment

LAPCC Inc. (Palace Film)

Editor

Pei-Jun Wang (Palace Film)

Colorist

i-View (Palace Film)

VFX

Foresight (Palace Film)

Sound Recordist

Cozi Sound (Palace Film)

Project manager

James Tung (WebGene)

Producer

Jimmy Shi (WebGene)

Art Director

Vicky Lu (WebGene)

Art Director

Kin Chen (WebGene)

Creative Director

Domingo Yo (WebGene)

Photographer

Maxi Ho (WebGene)