We created a music video for the song “Marshmallow day” by the Japanese rock band—Mr.Children.
This love song is about a man who wishes for his love to not disappear like the “taste of chewing gum.” To visualize this story, we used more than 10000 gum balls and over 630 meters of gum to create an animation using only real chewing gum. We lined up colorful gum balls and chewing gum pieces to make a stop-motion animation and blew bubble gum in sync with the music.