Jun 01, 2020
WHILL Model C2
Global tagline and the key visuals for WHILL Model C2

We created a new tagline and visuals for WHILL Model C2 to use for their global branding.

The new brand tagline “Move more. Live more.” captures the fact that if you can change the way you move, your life can become more vibrant.

https://whill.inc/us/

Credit
Client
Production
Whatever Inc.
Creative Director
Creative Director / CopyWriter
Producer
Shota Hatama (HATAMA INC.)
Art Director
Executive Producer
Producer
Asami Takata (WTFC Inc.)
Photographer
Ryohei Takanashi (acube)
Retoucher
Ren Arai (RIZING)
Cast
Manfred (Chat joyeux)
Cast
Mioshin
Casting
Tatsuya Nakano (e-Spirit)
Stylist
Yasuhiro Takehisa (MILD inc.)
Hair&Make-up
Nori (Freelance)
Location Coordinator
Shingo Shiosawa (SARUCO)