Apr 03, 2024
Kurikaeshi no Uta: An Animation from NHK Educational TV “Aokiiro”
Animation for the Children's Program "Aokiiro"'s New Segment in Collaboration with HERALBONY

We collaborated with the art agency HERALBONY to create the animation “Kurikaeshi no Uta by ROUTINE RECORDS,” featured in the new segment of NHK E-Tele’s children’s program “Aokiiro.”

“Blue” (Ao) and “Yellow” (Kiiro) are distinct colors, but when they overlap, they become the same “Green.” “Aokiiro” is a TV show that nurtures a “symbiotic mindset,” where various lives resonate with each other, sharing joy, supporting one another, and living together.

In “Kurikaeshi (repetitive) no Uta (song) by ROUTINE RECORDS,” the animation and music express the “inner landscapes” of individuals with cognitive disabilities, drawing inspiration from the seemingly peculiar, repetitive actions (routines) they perform. We also produced a music video version of “Kurikaeshi no Uta,” which combines the stories of four artists contracted by HERALBONY into one song.

“Aokiiro” Broadcast Information
Broadcast Time: Every Wednesday, 8:35 AM – 8:45 AM JST
Rebroadcast: Every Thursday, 7:00 AM – 7:10 AM JST
Channel: NHK E-Tele
Website: https://nhk.jp/aokiiro

[Aokiiro] “Kurikaeshi no Uta” by Yuichiro Katsuyama
[Aokiiro] “Kurikaeshi no Uta” by Masami Yamagiwa
[Aokiiro] “Kurikaeshi no Uta” by Mihoko Sakai
[Aokiiro] “Kurikaeshi no Uta” by Hiroshi Yoshida

Credit
Client
NHK
Creative Production
Idea
Tomoyuki Kuwayama (HERALBONY)
Creative Director
Creative Director
Tomoyuki Kuwayama (HERALBONY)
Planner
Noriko Okado (HERALBONY)
DOP / Editor
Satoshi Oda
Animation
Narrator
Liliana Ohno (Midories)
ROUTINER
Yuichiro Katsuyama (Atelier Yoohoo!!)
ROUTINER
Masami Yamagiwa (Atelier yamanami)
ROUTINER
Mihoko Sakai (Atelier yamanami)
ROUTINER
Hiroshi Yoshida (Atelier Yoohoo!!)
Lyric
Tomoyuki Kuwayama (HERALBONY)
Lyric
Noriko Okado (HERALBONY)