Oct 11, 2022
SXSW 2022 Blockchain Creative Labs
與 SXSW 主要贊助商「Blockchain Creative Labs」合作
Whatever New York 與 SXSW 主要贊助商之一 FOX Entertainment NFT Studio Blockchain Creative Labs 合作，共同協作於 Blockchain Creative Labs 的 CI 開發、SXSW BCL 據點的設計、活用 Blockchain 的各種裝置藝術、以及美國歌手 Dolly Parton 等多位藝術家協作而成的 NFT 作品的製作，另有運用於 SXSW 公開的電影及音樂的 NFT 藝術及室外空間的廣告、Blockchain 與 NFT 相關的 thought leadership 專案推動等，我們參與了各類企劃、製作、規劃的相關內容設計。
我們為 BCL 的 SXSW 據點製作了「SXSW Ledger」「Record Blocks」「NFT Gallery」「BCL Exchange」四大主題設計。
SXSW Ledger
SXSW 區塊鏈數據以即時且視覺化的方式無限生成的沈浸式藝術裝置。透過區塊鏈搜集而成的 SXSW 關鍵字參與者數據；活動實況等內容變成藝術創作，每個片段一一化身為世界最大規模的協作 NFT，進入到拍賣市場。作品本身與活動進程同步，並隨之完成。是史上首度運用區塊鏈的時空膠囊作品。
Record Blocks
可將播放的音樂轉換成獨特的數位藝術的音樂視覺化藝術。藉由區塊鏈發覺最新的推薦歌單，並可免費收到參加 SXSW 歌手的 NFT 投放等，活動內容十分多元豐富。是一場粉絲與歌手可互相支持反饋的全新模式的實驗。
NFT Gallery
將 WWE、Record Blocks、以及從 Andy Warhol 到 Dolly Parton 等12項珍藏，以全新的方式展示。透過 SXSW 官方出席證明的共識協議，可蒐藏在嘉年華活動首次公開的電影及演唱會。
BCL Exchange
Blockchain Creative Labs@SXSW 活動期間，集結60位 Web3 相關的專家及共識者。深度探討今後有關 Web3 創意社群；給媒體及商業領域帶來的影響；以及未來的挑戰為何。
Credit
Client
Agency
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Production Manager
Aisha Ali
Designer
Winter Willoughby
Lead Technologist
Javier Cruz
Technologist
Daniel Goggins
Strategy and Programming Director
Lance Weiler
Programming Coordinator
Stephen Smith
Industrial Designer
Stevie Meder
Composer and Sound Designer
Gary Gunn
NFT Consultant
Ryan Hawthorne
Writers
Tom Salamon
Writers
Stephen Smith
Production Assistant
Amadeus Marquez
Production Assistant
Andrew Losh
Controller
Jane Rosch (Whatever)
Key Craft Service
Chris Harlan
Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Designer
Winter Willoughby
Production Manager
Aisha Ali
Industrial Design
Stevie Meder
Concept
Lance Weiler
Red Paper Heart
Creative Director
Zander Brimijoin
Technology Director
Daniel Scheibel
Executive Producer
Lisa Walters
Senior Producer
Erin Stowell
Senior Designer
Jiwon Ham
3D Design
Danni Huang
Lead Developer
Greg Schomburg
Developers
Oliver Garcia-Borg
Developers
Kyle Applegate
Volvox
Lead Technologist
Javier Cruz
Technologist
Daniel Goggins
Small Bands of Misbehavior
Production Design
Kai Lee
Production Design
Courtenay WIlliams
Crew Chief
Jonathan Bracken
Lead Carpenter
Rudy Aldaco
Carpenters
Alejandro Hernandez
Carpenters
Allan Fredrickson
Fabrication & Installation
Jonathan Aponte
Fabrication & Installation
Raul Pena
Fabrication & Installation
Lelly Pena
Installation Assistant
Elias Symeonidis
Technical Consultant
Juan Echavez
Lightworks Interactive
LED Panels
David Abramowski
LED Panels
David Loomis
LED Panels
Justin Devito
LED Panels
Tyler Williams
Sononaut
Composer and Sound Designer
Gary Gunn
Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Designer
Winter Willoughby
Production Manager
Aisha Ali
Small Bands of Misbehavior
Production Design
Kai Lee
Production Design
Courtenay WIlliams
Crew Chief
Jonathan Bracken
Lead Carpenter
Rudy Aldaco
Carpenters
Alejandro Hernandez
Carpenters
Allan Fredrickson
Fabrication & Installation
Jonathan Aponte
Fabrication & Installation
Raul Pena
Fabrication & Installation
Lelly Pena
Installation Assistant
Elias Symeonidis
Technical Consultant
Juan Echavez
Vinyl Installation
Shorty’s Wraps
Concept & Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Designer
Winter Willoughby
Production Manager
Aisha Ali
Onformative
Creative Director
Cedric Kiefer
Executive Producer
Timo Seegräber
Developer
Mickey van Olst
Coding & Design
Christian Riekoff
Small Bands of Misbehavior
Production Design
Kai Lee
Production Design
Courtenay WIlliams
Crew Chief
Jonathan Bracken
Lead Carpenter
Rudy Aldaco
Carpenters
Alejandro Hernandez
Carpenters
Allan Fredrickson
Fabrication & Installation
Jonathan Aponte
Fabrication & Installation
Raul Pena
Fabrication & Installation
Lelly Pena
Installation Assistant
Elias Symeonidis
Technical Consultant
Juan Echavez
Volvox
Lead Technologist
Javier Cruz
Technologist
Daniel Goggins
Concept & Creative Direction
whatever
Exchange Program Director
Lance Weiler
Exchange Coordinator
Stephen Smith
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Designer
Winter Willoughby
Production Manager
Aisha Ali
Small Bands of Misbehavior
Production Design
Kai Lee
Production Design
Courtenay WIlliams
Crew Chief
Jonathan Bracken
Lead Carpenter
Rudy Aldaco
Carpenters
Alejandro Hernandez
Carpenters
Allan Fredrickson
Fabrication & Installation
Jonathan Aponte
Fabrication & Installation
Raul Pena
Fabrication & Installation
Lelly Pena
Installation Assistant
Elias Symeonidis
Technical Consultant
Juan Echavez
Concept & Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Production Manager
Aisha Ali
NFT Design
Magnane
Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Production Manager
Aisha Ali
Kudos Design Collaboratory
Managing Director
John Kudos
Creative Director
Ashley Wu
Project Manager
Jessica Mackta
Graphic Designers
Fay Qiu
Graphic Designers
Jamus Marquette
Graphic Designers
Owen Febiandi
Graphic Designers
Lauwrencia E. D.
Graphic Designers
Putu Yogiswara
Graphic Designers
Ilham Muhamad Firdaus
Graphic Designers
Greg Wong
Graphic Designers
Brian Smith
Graphic Designers
Adriana Marquette
Graphic Designers
Erica Remmele
Graphic Designers
MacKenzie Schroeder
3D Design
Imam Fadilah
POAPs
Christian Marc Schmidt
POAPs
Joseph Gray
POAPs
Kevin Hanes
Concept & Creative Direction
whatever
Executive Creative Director
aramique (Whatever)
Executive Producer
Jennifer Baker (Whatever)
Production Manager
Aisha Ali
Red Paper Heart
Creative Director
Zander Brimijoin
Technology Director
Daniel Scheibel
Executive Producer
Lisa Walters
Senior Producer
Erin Stowell
Senior Designer
Jiwon Ham
Lead Developer
Greg Schomburg
Developer
Simon Geilfus
WWE NFT Design
Sebastian Onufszak
WWE NFT Design
Benjamin Stephan
Volvox
Lead Technologist
Javier Cruz
Technologist
Daniel Goggins
Lightworks Interactive
LED Panels
David Abramowski
LED Panels
David Loomis
LED Panels
Justin Devito
LED Panels
Tyler Williams
Small Bands of Misbehavior
Production Design
Kai Lee
Production Design
Courtenay WIlliams
Crew Chief
Jonathan Bracken
Lead Carpenter
Rudy Aldaco
Carpenters
Alejandro Hernandez
Carpenters
Allan Fredrickson
Fabrication & Installation
Jonathan Aponte
Fabrication & Installation
Raul Pena
Fabrication & Installation
Lelly Pena
Installation Assistant
Elias Symeonidis
Technical Consultant
Juan Echavez
Cakepop
Post Production Supervisor
Dan Sameha
