Jul 17, 2023
SkinLife 正青春
洗顏系列品牌宣傳

Whatever Taipei 為日本百年品牌牛乳石鹼旗下的「SkinLife 洗顏系列」企劃了品牌影片及主視覺。

為了將 SkinLife 和『青春』這個詞做連結,我們利用日本戲劇常見的橋段「日劇跑」來展現青春無敵的形象。除了呼應品牌的日系特色之外,也描繪了少女在享受暢快淋漓的運動後,用 SkinLife 的濃密泡沫輕鬆洗走各種肌膚困擾的畫面,提高產品認知度。

Credit
Client
Production
Lambda Film
Creative Director
Designer
Rachel Wu
Designer
Account Director
Executive Producer
Wendy Tai
Producer
Simone Wu
Film Director
WeiWei
Director of Photography
Kedy Yu
Talents
Jennifer Wu, Wang Wei, Huang Wei, Angela Wong
Casting
MingFang
Assistant Producer
Fang Yi Lee, Yessica Kung, Johnny Huang
Storyboard Artist
Pyro Su
Stylist
Tsou Tzu An
Makeup Artist
Chen Yu Chiang