Nov 08, 2024
Don’t Drink Me – Taiwanese Beer Flavored Bath Bomb
The Ultimate Tipsy Bath Experience

Following the success of our bubble tea-inspired bath bombs, Whatever Taipei teamed up with local brand HanBeer to create the “Taiwanese Beer Flavored Bath Bomb” series.

https://www.pinkoi.com/product/CdznjmqQ

Inspired by the drinking culture at Taiwanese stir-fry restaurants, we developed three kinds of flavor: the IPA, the lychee beer, and the osmanthus beer. The bath bombs capture the essence of classic Taiwanese beer through their iconic aroma and realistic look. We even recreated the shape of beer foam. Moreover, each bath bomb is wrapped in a specially designed retro-style beer glass, which is reusable after the bath.

To celebrate the product launch, we also produced a pop-up showcase unveiling an immersive “Tipsy Bathroom” experience. Visitors can snap photos in a bathtub surrounded by beer-hued tiles and enjoy a scent-tasting session at a sink creatively built from stacked beer crates. Just a friendly reminder—don’t drink it!

Credit
Creative Agency
Marketing Agency
Creative Director
Senior Designer
Senior Copywriter
Account Director
Producer
Marketing Director
Eric Su (Han Beer)
Project Manager
Ivy Wu (Han Beer)
Trade Marketing Manager
Nick (Han Beer)
Warehouse Manager
Lisa (Han Beer)