After working at AID-DCC, Hakuhodo, and Preferred Networks, he joined Whatever in 2022. Keitaro has participated in many projects that “move the hearts of sei-katsu-sha (living person)” to create a “better society” and to drive “business growth of the company.” From concept-making to passing out flyers, he will do “whatever” it takes to ensure the project’s success—awarded numerous domestic and international recognitions, including the Cannes Lions, Effie Awards, ADFEST, and ACC. He is a founding member of the “Let’s Create Future Schools Together PROJECT” and has been a co-researcher at Tokyo Gakugei University’s Educational Incubation Center since 2022. In 2023, he has also inaugurated as COO of Open Medical Lab, Inc.,