We supported the creation of the feature article “Creative in You” in the Forbes JAPAN Feb 25, 2021, in stores today! In one of the special feature “Power of Creativity in Business”, Whatever CCO Masashi Kawamura served as the navigator with top executives from global companies that have developed in-house creative teams and established the position of creativity in business, asking them about “What are your perspectives from the creatives side, in terms of running a business or supporting a business” and “How do you manage your organization from a creative standpoint?”.