Jun 15, 2020
Shopify Japan
世界知名電商平台的日本首度品牌宣傳

在全世界高度成長中的電商平台Shopify,目前已有100萬家以上的商店進駐,這次Whatever企劃與製作了Shopify在日本首度的品牌行銷活動。

廣告影片中持續變化及成長的店面是以一鏡到底的方式拍攝。搭配標語「將購物推向新境界」,傳達「Shopify」提供輕鬆的線上購物體驗,更是暗喻「Shopify」具備因應企業成長,隨時能擴充事業體機能的優勢。

另外,在橫幅廣告與平面廣告上,將陳列的商品比喻為向右上延伸的圖形,以極簡的視覺表現商店的變化及成長。

https://www.shopify.jp/

Credit
Production
Creative Director
Agency Producer / Strategic Director
Copywriter / Art Director
Planner
Film
Film Producer
Film Production Manager
Takaaki Ametani (WTFC)
Film Director
Takuya Demura (CAVIAR)
Cinematographer
Masaya Nakahara (STURGEON)
Gaffer
Yuya Okazaki (Freelance)
Production Designer
Kazutomo Yamamura (Bipost)
Stylist
Toshio Takeda (mild)
Hair&Make-up
Minako Suzuki (Freelance)
Offline Editor
Saaya Yamaguchi (ACC)
Online Editor
Masaya Yoshida (Freelance)
Sound Mixer
Miwake Adachi (Freelance)
Music
Keisuke Tominaga (PIANO Inc.)
CG Producer
Yasuaki Miyatake (FLUX)
CG Director
Mitsunori Motegi (FLUX)
Cast
Shusei Mochizuki (CRUVA)
Cast
Magnus B
Narrator
Shuya Nishiji (Herringbone)
Graphic
Photo Producer / Designer
Yutaka Saji (15cc)
Photographer
Junpei Kato